About Elle

ELLE hardly needs introducing as the world's biggest selling fashion magazine with 23 million readers in over 60 countries. Founded in Europe in 1945, ELLE's French parentage bestowed it with a high fashion pedigree while it embraced the originality and freedom of the modern woman. ELLE's sophisticated approach sets it apart from other lifestyle brands. Matching the latest fashion trends with classic, understated accessories, or combining vintage with limited edition - lending an individual touch with wit and confidence is essential in giving a look its own special flair. This is the key tenet of the ELLE philosophy.

CoolFrames Designer Eyewear Boutique is an authorized Elle online retailer. All frames are guaranteed to be defect-free and authentic. We will replace any defective or damaged items to ensure 100% satisfaction. Our in-house optical lab can install custom prescription lenses into any eyeglass frame and many sunglass styles. We specialize in Essilor presciption lenses including Varilux Progressives, Transitions as well as Crizal Alize and Sapphire (Forte) Anti-Reflective coatings.