About Paradox


Aptly named for the paradoxical nature of life, this eyewear line plays with color in a whole new way. Blending contrasting shades to create works of art, this collection of Paradox eyewear hinges their collection on their ability to create styles like no one else. Marbled effects and unique shapes give both men and women a whole new way to enjoy eyewear.

Forget what you know about glasses, as frames from Paradox glasses display bold looks that are perfect for daily wear. Outrageous eyewear used to be held only for special occasions, but with these styles you’ll long to wear purple acetate or blue metal everyday.

There are no limits with Paradox eyewear, so no matter your age or gender, you can enjoy their fantastic line-up of designs. Be sure to choose several frames that match your personality and switch them up for an added touch of style to any outfit.

CoolFrames Designer Eyewear Boutique is an authorized Paradox online retailer. All frames are guaranteed to be defect-free and authentic. We will replace any defective or damaged items to ensure 100% satisfaction. Our in-house optical lab can install custom prescription lenses into any eyeglass frame and many sunglass styles. We specialize in Essilor presciption lenses including Varilux Progressives, Transitions as well as Crizal Alize and Sapphire (Forte) Anti-Reflective coatings.

INDEPENDENTLY OWNED SINCE 1997

CoolFrames has proudly been independently owned, and family operated since 1997! As an authorized retailer of all of the brands we carry, all eyeglasses, sunglasses, lenses, and goggles come with a standard 1 year manufacturers warranty, and are guaranteed 100% authentic.

Your order can be shipped worldwide, directly from our New York boutique.